These Terms of Service (“Terms”) govern the contract between Seatly Software Ltd (“Seatly”, “we”, “us”, “our”) and the restaurant business (“you”, “client”, “your”) that accesses or uses the Seatly platform. By activating your account or continuing to use the platform, you agree to these Terms.

1. Definitions

Platform — The Seatly software service, including the embeddable booking widget, admin dashboard, automated email system, and any supporting infrastructure operated by Seatly Software Ltd.
Client — The restaurant business that has subscribed to the Platform under a paid or trial plan. Where context requires, “client” and “you” are used interchangeably.
Customer — A diner or member of the public who makes or requests a table booking through the Platform via the client’s website.
Booking — A table reservation request submitted by a customer and accepted or managed by the client through the Platform.
Subscription — The recurring monthly licence to access and use the Platform, as described in Section 4.
We / Us / Seatly — Seatly Software Ltd, the operator of the Platform.
You / Client — The restaurant business that has accepted these Terms and holds an active account on the Platform.
DPA — The Data Processing Agreement between Seatly and the client, which forms part of the overall agreement alongside these Terms.

2. Service Description

What the Platform Provides

The Platform provides:

An embeddable booking widget that clients install on their existing website, enabling customers to search availability and submit table booking requests.
An admin dashboard widget that staff use to view, manage, confirm, and cancel bookings, and to manage tables and the floor plan.
Automated email notifications sent to customers at key points in the booking lifecycle (confirmation, reminder, cancellation, modification).
Automated text (SMS) reminders to customers, where the client enables them and within the client’s tier text allowance.
Deposit and pre-payment collection for eligible booking types (group bookings, private dining, and peak/prime-time slots), where the client enables it. Payments are processed through Stripe and settled to the client’s own connected Stripe account; Seatly does not store diner card or payment details. Stripe’s terms and the client’s Stripe Connect agreement govern the processing, fees, and settlement of these payments.

What the Platform Does Not Provide

The following features are explicitly outside the current scope of the Platform:

Marketing campaign tools or bulk email marketing
Loyalty or rewards programmes
Full CRM or marketing-automation suites (beyond the built-in customer database and booking notes)

Any of the above may be introduced in future versions. If and when they are, updated Terms will be issued in accordance with Section 11.

3. Account and Access

Account Setup

Your account is created during the onboarding process. You will be issued credentials that allow access to the admin dashboard and configuration tools. You are responsible for providing accurate and complete information during setup and keeping that information up to date.

Credentials Security

You are responsible for maintaining the confidentiality of your login credentials. You must not share credentials with individuals who are not authorised members of your staff. You agree to notify us immediately at [email protected] if you suspect unauthorised access to your account.

Suspension and Termination for Breach

We reserve the right to suspend or terminate your access to the Platform without notice if we reasonably believe you are in material breach of these Terms, including but not limited to non-payment, misuse of the Platform, or conduct that poses a risk to other clients, customers, or Seatly’s infrastructure. Where suspension or termination occurs for cause, the provisions of Section 9 shall apply except that we may act immediately rather than on the 30-day notice period.

4. Subscription and Billing

Plans and Pricing

Access to the Platform is provided on a monthly subscription basis. Current plan prices are as follows, stated in GBP and exclusive of VAT:

Plan	Monthly Price (excl. VAT)
Starter	£59
Professional	£89
Business	£129

All prices are subject to VAT at the rate applicable at the time of invoicing.

Billing

Subscriptions are billed monthly via Stripe. Your chosen payment method will be charged automatically on the same date each month. Invoices are issued electronically. It is your responsibility to ensure your payment details remain valid and up to date.

No Hidden Fees

There are no setup fees, no per-cover fees, and no minimum commitment periods. You will not be charged a penalty for cancelling your subscription.

Price Changes

We will give you at least 30 days’ written notice of any price change. If you do not wish to accept the new pricing, you may cancel your subscription in accordance with Section 9 before the change takes effect.

Cancellation

You may cancel your subscription at any time by contacting us at [email protected] or through your account settings. Cancellation takes effect at the end of your current billing period. You will retain access to the Platform until that date. No refunds are issued for unused days within a billing period.

5. Client Responsibilities

As a client, you are responsible for:

Lawful Basis for Data Processing

Identifying and maintaining a valid lawful basis under UK GDPR for collecting and processing your customers’ personal data through the Platform. This includes ensuring that your website’s privacy notice accurately describes how booking data is collected and used.

Responding to Data Subject Access Requests (DSARs)

Responding to DSARs submitted by your customers within the statutory timeframe. Seatly will provide reasonable assistance in accordance with the DPA, but the obligation to respond lies with you as the data controller.

Accurate Availability

Maintaining accurate availability settings in the admin dashboard to prevent overbooking or misleading customers about table availability.

Breach Notification to Customers

In the event of a personal data breach affecting customer data, you are responsible for notifying affected customers as required by UK GDPR. Seatly will notify you of any breach affecting Platform-held data without undue delay and will provide reasonable assistance (see DPA for full obligations).

Fulfilling your obligations as a data controller under UK GDPR, including but not limited to: publishing a lawful and accurate privacy notice; honouring erasure and portability requests; and not using customer data collected via the Platform for purposes incompatible with those disclosed to customers.

6. Data Protection

Roles

Seatly acts as a data processor in respect of personal data processed through the Platform on your behalf. You act as the data controller in respect of your customers’ personal data.

Data Processing Agreement

Data processing is governed by the separate Data Processing Agreement (DPA), which forms part of the overall contract between you and Seatly alongside these Terms. The DPA sets out:

The categories of personal data processed
The purposes and duration of processing
Technical and organisational security measures
Sub-processor arrangements
Data subject rights assistance
Breach notification obligations

Sub-Processors

A current list of Seatly’s approved sub-processors is maintained at Sub-Processor List and updated in accordance with the DPA. We will notify you of any material changes to our sub-processor list.

Data Storage

All personal data processed through the Platform is stored within the United Kingdom. Seatly does not transfer personal data outside the UK without appropriate safeguards in place as required by UK GDPR.

7. Intellectual Property

Platform Ownership

The Platform — including all software, code, designs, documentation, and infrastructure — is owned by Seatly Software Ltd. These Terms grant you a limited, non-exclusive, non-transferable licence to access and use the Platform during the term of your subscription. You acquire no ownership rights in the Platform.

Client Data Ownership

You retain full ownership of your data, including all customer booking data, availability configurations, and other content you input into the Platform. Seatly processes your data solely to provide the service and does not use it for any other commercial purpose.

The booking widget is displayed under your restaurant’s branding as configured during onboarding. Seatly may display a discrete “Powered by Seatly” attribution in the widget interface. You may not remove, obscure, or misrepresent any Seatly attribution without prior written agreement.

8. Limitation of Liability

No Warranty

The Platform is provided on an “as is” basis. Seatly makes no warranties, express or implied, as to the Platform’s fitness for a particular purpose, uninterrupted availability, or freedom from errors or security vulnerabilities. We will use reasonable skill and care in providing the service, consistent with our obligations under applicable UK law.

Cap on Liability

Seatly’s total aggregate liability to you under or in connection with these Terms — whether in contract, tort (including negligence), or otherwise — shall not exceed the total fees paid by you to Seatly in the 12 months immediately preceding the event giving rise to the claim.

Excluded Losses

Seatly shall not be liable for:

Loss of revenue or profits
Loss of bookings or business opportunities
Loss of goodwill or reputation
Any indirect, consequential, or special losses

whether or not Seatly was advised of the possibility of such losses.

Exceptions

Nothing in these Terms limits or excludes liability for:

Death or personal injury caused by negligence
Fraud or fraudulent misrepresentation
Any other liability that cannot be limited or excluded under applicable UK law

9. Termination

Notice Period

Either party may terminate these Terms by giving 30 days’ written notice to the other. Notice from you should be sent to [email protected]. Notice from Seatly will be sent to the email address registered on your account.

Effect of Termination

Upon termination (whether by notice or for cause under Section 3):

Your access to the admin dashboard will be revoked.
The booking widget will cease accepting new bookings.
All previously confirmed bookings that fall within the termination period will remain visible in a read-only export and, where practically possible, existing confirmed bookings will continue to be honoured unless you instruct us otherwise.

Data Export and Deletion

Following termination:

A data export will be made available to you for 30 days after the termination date. You are responsible for downloading your data within this window.
After 30 days, all personal data associated with your account will be deleted from Seatly’s systems within a further 30 days (i.e., within 60 days of the termination date), in accordance with the DPA and Seatly’s data retention policy.
Seatly may retain anonymised or aggregated data that does not identify you or your customers, as permitted under applicable law.

10. Governing Law

These Terms and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) shall be governed by and construed in accordance with the law of England and Wales. Each party irrevocably agrees that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms.

11. Changes to These Terms

We reserve the right to amend these Terms from time to time. We will give you at least 30 days’ written notice of any material changes, sent to the email address registered on your account. The updated Terms will also be published with a revised “Last Updated” date.

If you do not agree to the revised Terms, you may cancel your subscription before the changes take effect (see Section 4). Continued use of the Platform after the effective date of any changes constitutes acceptance of the revised Terms.

12. Contact

For general questions, notices, or commercial enquiries, please contact:

Seatly Software Ltd Email: [email protected]

For data protection enquiries specifically, including DSARs, breach reports, and DPA queries, please contact:

Email: [email protected]